Online Counselling Platform Supportive Launches in Australia

Online Therapy Platform

Sydney, Australia May 30, 2018Supportive is Australia’s premier online therapy platform, designed to offer low-cost therapeutic care to Australians via their smartphones, tablets, and laptops. The pioneering company, developed by co-founders Ijan Kruizinga and Garret Blankenship, was born out of necessity and compassion. In recent years, of the 23.7 million Australians aged 16-85, nearly half (8.5 million; 36%) experienced a mental disorder at some point in their lives*.

Considering that 1 in 5 people will consequently suffer from a common mental illness*, Kruizinga and Blankenship recognised that everyone, at some point, will need some support. With advances in technology and changes to the way we communicate, the co-founders designed Supportive to provide affordable, accessible and user-friendly therapy for everyone.

“I realised there was a significant number of Australians that just couldn’t afford or access counselling,” said Ijan Kruizinga, Co-founder and CEO of Supportive. “Garret and I were determined to tackle this problem, so we began to build Supportive. By leveraging technology, we’re able to make therapy affordable and accessible for more Australians. Our purpose is to create happier people, homes, and workplaces.”

The Application

The app – heralded as a way for people to hold a conversation which can positively change their lives – works by connecting clients – anonymously, if they so wish – with a fully vetted, local, registered counsellor who best suits their needs. Supportive promises to give clients the opportunity to meet face-to-face with their counsellor if they want to.

Users can also track their wellness through a free mental health tracker that monitors four critical areas of health. The tracker offers a weekly check-in and tips on how you can make adjustments to areas you wish to improve.

When connecting with counsellors, the app operates in a similar way to the messaging services we already use on a daily basis, such as SMS, Whatsapp, and Facebook Messenger. Once a client logs in to the system, they can enter their private and secure chat room and message their therapist 24 hours a day, seven days a week, 365 days a year. When the counsellor reads and replies to messages, patients receive an email and push notification to let them know a response is waiting. Clients are also able to book in video sessions if they feel the need for face to face time.


Regarding data protection, Supportive is designed to safeguard privacy and the information a person provides, so much so that the service’s confidentiality standards are by far more advanced than what is required by law or regulations. Everything shared with a counsellor is protected, every message sent and received is secured and encrypted by banking-grade 256-bit encryption.

The supportive online therapy platform offers monthly subscriptions, starting at $135 for unlimited private message-based therapy sessions and one video consultation.  Plans that include 30-minute video appointments begin at $199.

For further information, please contact Ijan: [email protected]

* Australian Bureau of Statistics, National Survey of Mental Health and Well-being, 2015